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Why Have a Self-Managed Website?

The aim of every business is to make sales, but this may not be possible if…

What is a Buyer Persona?

Most times, businesses fail due to their inability to discover what their potential customers need. In…

What is Google Search Console and what is it used for?

Google Search Console allows webmasters to track their website's performance and ranking on search engines. With…

Why use WordPress?

WordPress is unique because you can use this platform to develop various websites. From e-commerce to…

What are the Differences between Inbound Marketing and Outbound Marketing?

If you follow marketing trends, you might know about the terms inbound and outbound marketing. But…

What Information and Sections Should my Website Include?

Your website is your voice and a powerful tool to reach your world. Therefore, it is…

Search Intention: Key in your SEO Strategy for Google

Understanding the search intent is vital in taking your content strategy from just okay to excellent.…

4 Undisputed Advantages of Ecommerce

With the new normal, it is not surprising that the world is going digital; therefore, it…

Few Tips to boost your PPC results on Google

Costs of Pay Per Click (PPC) campaigns are on the rise. The resultant effect of this…

Essential Steps for An Effective E-marketing Plan

This process of utilizing digital technology to sell and promote goods and services is known as…